2020 Edelman Trust Barometer: Special Report — Trust and the Coronavirus

2020

Trust and the Coronavirus.

In recent weeks, we have witnessed the consequences of low levels of trust in governments and the media. At this time of great challenges, EDC would like to share Edelman’s exclusive report to provide a better perspective on the situation we are facing. This report is based on a study conducted in 10 countries between March 6 and 10—Brazil, Canada, France, Germany, Italy, Japan, South Africa, South Korea, the United Kingdom, and the United States.

Top findings

I'm concerned about fake news and misinformation about the virus.
0 %
Companies must ensure that their employees are protected from viruses and that they do not spread the virus in their community.
0 %
I'm having trouble finding reliable information about the virus and its effects.
0 %
I hope my company will make one or more changes to the way it operates in response to the coronavirus crisis.
0 %
I hope my company will make one or more changes to the way it operates in response to the coronavirus crisis.
0 %
My company should offer telework as an alternative given the current situation.
0 %
I believe that the government and businesses should work together to combat the virus.
0 %
I hope my company will make changes to its human resources policies in response to the coronavirus crisis.
0 %
I check with my company's management for information about the virus at least once a day.
0 %

Get the special report.

Download the report, explore the findings and learn how we can help your company bridge the gap.

By submitting your message you're agreeing with EDC's terms and conditions and privacy policy.

More Edelman Reports

The Edelman Trust Barometers includes data on trust in businesses, media, government and NGOs in Portugal and globally — an essential reference for any corporate communication strategy.

2026

2026 Edelman Trust Barometer

download
2025

2025 Edelman Trust Barometer

download
2024

Edelman’s 2024 AI Landscape Report

download
2024

2024 Edelman Trust Barometer

download